Video content exemplifying the pride and optimism felt by the workers/production team as the first XF drives off the production line.
Jaguar XF rolls off factory line
The first of a new breed of Jaguar cars rolled off the production line to a fanfare at its Castle Bromwich plant this morning.
The new XF is a vitally important car for Jaguar, as it has the potential to secure its future – along with the jobs of some 2,500 workers at Castle Bromwich.
The XF will replace the retro-style S-Type – which has not been a success in the showrooms – as Jaguar’s mid-range executive car. It will compete in a highly competitive sector of the market against the latest models from the likes of Mercedes-Benz, Audi, BMW and Lexus. The XF embraces the traditional Jaguar values of performance and luxury but wraps them up in a distinctively muscular 21st century look.
Destiny led me to be a top cat at Jaguar
Source: The Coventry Times. A CAR-MAD Coventry youngster who lived within a stone's throw of Jaguar's Browns Lane site is now a key player in restoring the iconic marque to its former glory.
Mick Mohan is the chief engineer on the XF project and shared centre stage with design guru Ian Callum..
Orders to 1,000 in just two weeks
Jaguar’s UK dealer network has announced that it has secured and amazing 1,000 deposits for the Jaguar XF in the two weeks following the cars launch!
UK 
The new XF is a vitally important car for Jaguar, as it has the potential to secure its future – along with the jobs of some 2,500 workers at Castle Bromwich.